AC Webinar Series - How to Escape Marketing Overwhelm & Win More Clients
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AC Webinar Series - How to Escape Marketing Overwhelm & Win More Clients

 Export to Your Calendar 02/05/2018 to 16/05/2018
When: Wednesdays, 2nd, 9th and 16th of May 2018
8.00 EST / 13.00 BST / 14.00 CET / 20.00 SGT
Where: ONLINE WEBINAR SERIES
Contact: Smaranda Dochia, Director of Digital Learning & Events


Online registration is available until: 16/05/2018
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Speaker

Kim Arnold, Business Growth Expert

Format

A series of 3 online seminars: 60 minute interactive webinar every week

Webinars

Wednesday, 2nd May     No More Yoyo Marketing!
Wednesday, 9th May      How To Be ‘Full You’
Wednesday, 16th May    Find Your Tribe (And Make Them Fall in Love With You)

Program Rate

Members: £85 + VAT
Non-Members: £150 + VAT
Non-Members including 1 year AC Associate membership: £135 + VAT*

*This is only for new members and cannot be used towards renewal of current members

Short description of the topic

Join Kim Arnold, Business Growth Expert, in an AC Digital Learning programme where Kim will share her secrets on:

  • doing LESS marketing to win MORE clients

  • uncovering your business’ unique value to eclipse the competition

  • getting back in control of your marketing once and for all


Are you suffering from marketing overwhelm?

Do you struggle with:

  • trying to juggle marketing with running your business (and your life)
  • dipping your toe in a bit of social media here and a bit of blogging there, but not winning more clients
  • feeling paralysed and overwhelmed by the sheer avalanche of marketing options available (but knowing you need to do something)

You’re not alone.  For many coaches, marketing their business is like wading through treacle!  But it doesn’t have to be. If you want to get on top of your marketing once and for all, now’s your chance…

  • In this tip-packed seminar series, business growth expert Kim Arnold will show you:
  • how to cut through the marketing quicksand to attract more clients, faster
  • the secrets to doing LESS marketing with BETTER results
  • how to uncover your unique value to stand out from the competition
  • how to hone your target market and find superfan clients
  • the tricks to easier, more effective and effortless marketing
  • how to focus on what really matters to win more business


In this webinar series you will learn:

  1. The 3 main reasons why your marketing feels so damn hard, and how to tackle them
  2. The secret to articulating your brilliance in a simple, concise and compelling way
  3. The knack of getting under your clients’ skin and becoming irresistible to them

Topics and schedule for the webinar series

**Live webinars will take place at: 13hrs00 BST on the above mentioned dates. 

They will be a mix of:

  • Expert tutorial - packed with Kim’s marketing tips and tricks

  • ‘One-minute workouts’ - work on your marketing in real time to get brilliant momentum before you’ve finished the webinar

  • Q&A discussions – to get all your niggling worries and burning questions answered and put to bed

 

Webinar 1: No More Yoyo Marketing! 

Stop-start marketing (a.k.a yoyo marketing) drains your productivity, your effectiveness and your will to live!  In this webinar Kim will share 5 simple hacks to get your marketing into a no-brainer routine that brings clients running.

 

Webinar 2: How To Be ‘Full You’

In a market stuffed full of amazing coaches, it can be hard to stand out.  But the clearer you are on your unique value, the easier your marketing will be (and the more clients you’ll attract).  In this webinar you’ll learn how to unlock your brand brilliance and put your value into words.

 

Webinar 3: Find Your Tribe (And Make Them Fall in Love With You)

Too often we try to be all things to all people (and end up missing the mark with everyone). Kim will show you how to focus your target market, understand what your clients want and need, and talk to them in a way that makes you irresistible.

 

Recordings and slides will be made available for all registered participants.


Preparation 

Just bring yourself, an open mind and pen and paper. Cup of tea is optional! 

After each session you will receive a copy of the slides which include Kim’s lists of ‘Killer Questions’ and ‘Fast Fixes’ that you can use and reuse for evermore!


Speaker bio

Kim Arnold is a UK-renowned business growth expert who grabs companies by the scruff of the neck and shakes some spectacular marketing and sales into them.

She’s spent two decades getting a wide range of businesses to ditch their boring corporate jargon and bland branding so they become irresistible to their clients. She’s a firm believer that big marketing budgets can breed laziness, and that great things can be done with small pockets. 

There isn’t much she doesn’t know about marketing and communications. She cut her teeth working for financial heavyweights, including Deutsche Bank and Thomson Reuters businesses.  As a ghost writer for CEOs, Kim’s writing was featured in all the major business and national press including The Times, The Financial Times, Financial News and The Huffington Post.

Now Kim advises businesses how to build creative and imaginative brands that attract, inspire and seduce their clients (and eclipse the competition). She’s also a respected industry speaker and coach on all things communication, sharing her unique secrets to help businesses talk and write in a way that inspires action, instead of inducing a coma.

“We used to get lost in the hundreds of marketing options out there. Now our marketing’s an oasis of calm organisation! Thank you Kim!’ - Donna Sewell, CEO, LegalEdge

Download her FREE e-book and sign up to her marketing tips and tricks at: www.kimarnold.co.uk

Contact Kim at: kim@kimarnold.co.uk


Price and special offers

As with all AC continuous professional development events, the fees are offered at a very good value, with an extra special price for AC members.

 

AC member: Your investment for the entire series is only £85 + VAT.

 

Non AC member: Pay £135 + VAT and you get access to the full series and ONE YEAR Associate Membership with the Association for Coaching immediately. (NB: this is only for new members and cannot be used towards renewal of current members)

 

For this fee, you get:

  • 60 minute interactive virtual seminar with Kim Arnold

  • Pre and post resources to explore the concepts and apply your learning:

  • Recordings of all webinars and a copy of the slides for your own library;

  • A Continuous Professional Development (CPD) Certificate at the end of the series;

  • One-year Associate Membership with the Association for Coaching (if you are not already a member)


For any questions, please contact Smaranda Dochia, Director of Digital Learning & Events at smaranda@associationforcoaching.com

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