AC Purpose and Vision
Accociation for Coaching  AC Purpose and Vision

Purpose

Our purpose is to inspire and champion coaching excellence, to advance the coaching profession and make a sustainable difference to individuals, organizations and society.

Vision & Objectives

Our Vision is to professionalize and advance coaching, promoting a coach approach to leadership, so that coaching 'ripples' as a key enabler for performance, responsibility and fulfillment.  We will achieve that growing and inspiring our international community, made up of professional internal and external coaches, leader coach mentors, coach training/service providers, educators, coach supervisors and organizations building coaching cultures.  Our stretch goal is to reach 100,000 members in 80+ countries by 2030.

Association for coaching Vision & Objectives – Contribution | Community spirit | Coaching Approach | Impact | Excellence + Mastery | Pioneering

Our objectives:

  • To actively advance education and best practice in coaching.
  • To develop and implement targeted marketing initiatives to encourage growth to the profession.
  • To demonstrate accountability and credibility through role modelling a coach approach.
  • To encourage and provide opportunities for an open exchange of views and experiences.
  • To collaborate and build a network of strategic alliances and relationships worldwide, to maximize the members' and the profession's potential



 

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