The AC Podcast

095: Marketing Truth and Tips

In this Episode

Kim Arnold, Business and Marketing Consultant, joins host Rob Lawrence in a wonderfully practical conversation for coaches on the myths and truths about marketing your coaching business. She directly challenges the idea that marketing is 'hard' and how essential it is to absorb the truth that you are now a business owner. Kim stresses the need to face your fears and limiting beliefs about marketing to assist the client groups you are seeking. Coaches can learn much from this insightful, honest, and pragmatic conversation.

You Will Learn

• Handy tips and advice on what not to do and to do to market your coaching business
• Why taking marketing seriously is essential for your business
• How important it is that potential clients know what you are offering and how you can help

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Guest Bio

Kim Arnold helps individuals and businesses cut through the digital noise to stand out and connect faster with clients. Thousands worldwide use her programmes to articulate their difference and make their messages stick. Her clients include coaches, consultants, and leading organisations such as Accenture, JPMorgan and AstraZeneca. Her award-winning book, Email Attraction – Get What You Want Every Time You Hit Send, won Highly Commended Short Business Book in 2022 and was featured in Forbes, the FT and more.

 

Connect with Kim