Technology and Innovation in Coaching - Ethics, AI and Coaching

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079: Ethics, AI and Coaching (Part One)



080: Ethics, AI and Coaching (Part Two)



In this Episode

In this podcast episode, Adina Tarry, Nicky Terblanche and Rebecca Rutschmann join host, Claudia Day, for a stimulating and valuable conversation on the need to adopt technology in coaching and the ethical issues that need to be considered to maintain good professional standards. Sharing their knowledge, research, and experiences, they discuss ethical considerations around data and technology and what responsibliites, boundaries, biases, competencies and standards the coaching world need to consider consider. Listen to this podcast to learn what your role is in the 21st-century digital world.


You Will Learn

  • The common fears around ethics, data and technology
  • What the coaching industry needs to consider ethically
  • What role individual coaches and coaching bodies must play to facilitate coaching adaptations in our digital world

Speaker Bios

Adina Tarry is an experienced leadership and management consultant, digital transformation, AI and O/D strategist, business, and consumer psychologist, visiting lecturer, author and speaker. Adina also holds multiple accreditations at Master and other coaching accreditations (for team, executive, supervision, business) with several bodies (AC, APECS, EMCC). She combines extensive international business experience, science and technology, psychology and cross-cultural savvy, based on her life and work in six countries with multilingual ability.


Dr Nicky Terblanche is head of programme of the MPhil Coaching and senior lecturer and research supervisor on the MBA and PhD programmes at the University of Stellenbosch Business School (USB), South Africa. His academic interests include leadership coaching, AI and machine learning in coaching and management, transformative learning and coaching. He also runs an executive and leadership coaching practice. He is the creator of the AI Coach Vici.


Rebecca Rutschmann is a tech entrepreneur and the co-founder of the coaching tech start-up Evoach, offering a domain-specific chatbot creator for coaches. As a communications specialist, certified business coach and an expert in creating outstanding digital and intelligent user experiences, she wrote her business-coaching thesis on "Online Self-Coaching". Her mission: to fully liberalize coaching by creating an intelligent, digital and gamified chatbot application for hybrid coaching.

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