Format
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90 minute interactive live webinar
Webinar recording and other resources will be available to all registered
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Date & Time
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Thursday, 20 November 2025 @ 8.00 EST / 13.00 GMT / 14.00 CET / 17.00 GST / 21.00 SGT / 23.00 AEST
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Programme Rate
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Member Benefit: Complimentary to AC members
Not an AC Member yet? £35+VAT
Join our community
and benefit from this and other digital learning programmes at no cost or for a
discounted rate. More info here.
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** This offer applies only to those who wish to become AC members. It cannot be used towards the renewal of current AC membership.
If you are not a member of the AC and/or not currently on our mailing list, by registering for this event you are agreeing to be added to our mailing list. You can opt-out of receiving communications from the AC at any time by following the unsubscribe link at the bottom of any of our emails.
The Top Ten Questions Coaches Are Asking About LinkedIn - and the Straight Answers
LinkedIn remains one of the most powerful tools for coaches - yet many professionals feel unsure how to use it authentically and effectively.
In this 90-minute AC Member Benefit webinar, marketing expert Frances Fogel answers the ten most common LinkedIn questions coaches are asking right now.
You will learn why your LinkedIn profile and website - your “shop windows” - aren’t enough to grow your coaching business on their own. Together, we will explore how real marketing happens in the space between visibility and relationship - through the conversations, consistency, confidence, and clarity that turn curiosity into trust.
You will discover how to make LinkedIn a living part of your marketing practice, not just a static showcase. The session offers clear, evidence-informed answers - free from jargon and “salesy” tactics - and practical actions you can take straight away to build credibility, connection, and confidence in how you show up online and off.
By the end, you will feel renewed clarity and confidence about how LinkedIn can support your visibility, credibility, and professional relationships - all while staying true to your values as a coach.
In this webinar you will learn: • How to optimize your profile to attract the right clients without feeling like you’re selling.
• What to post, how often, and how to grow a meaningful network rather than just collect connections.
• How to turn engagement into paid work while maintaining integrity and avoiding marketing noise.
• How to use LinkedIn’s features intelligently — defining your ideal clients, managing your time efficiently, measuring success through real outcomes, and building a sustainable marketing system that supports your coaching practice.
Why does this matter for coaches? Your clients aren’t only looking at what you do — they’re looking at how you show up. LinkedIn offers a space where reputation, relationships, and credibility intersect. Yet many coaches either avoid the platform out of discomfort or use it in ways that feel disconnected from their coaching values. This webinar helps you bridge that gap. You will understand how to use LinkedIn as an active part of your coaching practice — where your visibility reflects your integrity, and your conversations build trust that leads to real opportunities.
Who should be attend? This session is open to all AC Members who want to: • Strengthen their professional presence online
• Attract aligned clients through meaningful connection, not hard selling
• Use LinkedIn with greater clarity, confidence, and purpose
• Bring ethical marketing principles into their day-to-day visibility practice Whether you’re just starting out or refining your established coaching brand, this 90-minute webinar will meet you where you are — and help you take your next confident step forward.
Resources included Registered participants will gain access to the webinar recording and slides.
Be Part of the Conversation We look forward to hearing your ideas, questions, and experiences. Whether you’re an AI early adopter or cautiously curious, explore how technology can serve the future of coaching - thoughtfully and ethically.
Speaker Bio
Frances Fogel brings over 25 years of experience in ethical marketing, along with a deep commitment to supporting coaches to attract better clients, build bolder offers, and be braver with their pricing, purpose, and presence. She has created brand partnerships, launched products, designed websites, and trained many people along the way. She now helps coaches improve their relationship with marketing. Her clients face the feelings that marketing brings up and then capitalize on self-awareness to feel more confident about putting themselves out there.
Programme Price
Exclusive Member
Benefit: Join us for this program at no cost.
Not an AC Member
yet? £35+VAT
Join our community and benefit from this and other digital
learning programs at no cost or for a discounted rate. More info on how to join
us here.
Join this webinar and you will gain access to:
- 90-minute interactive
live webinar with Frances Fogel
- The session recording,
slides, and all materials shared
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A digital community of
peers who share the same challenges and have similar goals
For any questions, don't hesitate to get in touch with us at digitallearning@associationforcoaching.com.
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