About the Event:

Being a great coach is a pre-requisite of running a successful coaching business.  However, although necessary, it is not sufficient. Having coaching skills will take you halfway there. The other half of the journey requires business development skills – marketing, selling, strategic thinking, etc. – skills that many coaches are not familiar with.

You might have been dabbling with building a coaching business for a while, learning from trial and error, and making some progress. That is a legitimate way of learning, but it takes time. Time during which you could be coaching and making an impact. The information you find online is sometimes confusing and different sources might even contradict each other – it’s difficult to distinguish between good and bad business advice.

The Foundations of a Successful Coaching Business masterclass intends to shorten the learning curve by offering you a complete overview of what you need to know to build a business. From choosing a coaching niche and ideal client to putting together a coaching offering, marketing, selling, legal practicalities and mindset, the workshop will cover all these topics and more.

The masterclass includes practical exercises, either individual or in groups. There will be time for you to apply the tools to your own business, brainstorm ideas with fellow coaches and ask questions. You can expect to walk away with an understanding of what a successful coaching business involves and clarity around what you need to focus on next.

Part 1

10:00 (BST)/ 11:00 (CEST) - Event commences

12:30 (BST)/ 13:30 (CEST) – Finish

Part 2

13:30 (BST)/ 14:30 (CEST) - Event commences

16:00 (BST)/ 17:00 (CEST) – Finish 

During this Virtual Event learn to:

• Identify coaching niche and ideal client
• Confidently articulate the benefits of coaching services
• Put together a coaching offering
• Understand the selling process and psychology
• Think strategically about businesses
• Create a plan for how to build a successful coaching business

Speaker Bio:

Alisa Barcan is the founder of The Savvy Corner, a safe space for people to talk openly and honestly about money. As a Financial Coach and Business Mentor, she helps coaches build financially viable coaching businesses.

Her clients and audience are individuals who are passionate about coaching and wish to make a great impact but lack the skills to turn their passion into a business.

With a background in accountancy, Alisa imparts financial knowledge to her clients but also helps them identify and change bad money habits and beliefs which prevent them from confidently selling their services.

Coachng with Alisa is a transformational experience that her clients describe as follows: i

“I cannot recommend Alisa enough. It is unusual to find someone who is so pragmatic and practical, with brilliant insight and ideas, whilst also being very warm, understanding and friendly.

Her mentoring style is supportive, friendly yet also challenging. She will always get me to a place where I focus on the things that matter - not the "should dos".

Alisa always comes with a commercial focus as well and I know my thinking has developed in this area as a direct result - when I am considering new offerings in my business I often hear Alisa's words in my head when I am making commercial decisions on pricing for example!

If you are looking for someone who will ensure you consider things from all angles, shift your thinking, support you, celebrate your success and always be there as a sounding board, Alisa is most definitely the lady for you!”

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“Her rare gift is strong business acumen combined with a deeply empathetic and straightforward approach – you feel that she cares a lot, she wants you to succeed and hence notices and tells you things that nobody else will dare to say. She challenged my thinking on more than one occasion and helped me get my fears, worries and self-doubt out of my own way.”

Alisa uses a combination of standard coaching techniques, innovative approaches rooted in behavioural economics & gaming theory and traditional financial and business models to facilitate results which are impactful and lasting. Her approach to building a business revolves around financial viability – can your business support you and itself financially?

You can also find her on YouTube channel.

Price and Special Offers:

As with all AC continuous professional development events, the fees are offered at a very good value, with an extra special price for AC members.

AC member: £80 + VAT.

Non AC member: £100+ VAT 

Attendance qualifies for CPD and a certificate will be emailed to you post-event.

After registering for this event you will receive details of the event in a confirmation automated email. This email may sometimes land in certain junk folders. We advise that you check your junk folder if you have not received the confirmation automated email in your inbox within 24 hours of registering for the event.

Not a Member of the AC yet?  Please click on here  to find out more.

If you are not a member of the AC and/or not currently on our mailing list, by registering for this event you are agreeing to be added to our mailing list. You can opt out of receiving communications from the AC at any time by following the unsubscribe link at the bottom of any of our emails.

For any questions about this event, please contact: Julia Towndrow, Events Coordinator at Events@associationforcoaching.com